<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>nelsdrums</title>
	<atom:link href="http://www.nelsdrums.com/feed" rel="self" type="application/rss+xml" />
	<link>http://www.nelsdrums.com</link>
	<description>Graphic portfolio blog of Nels Dielman</description>
	<lastBuildDate>Sat, 21 Aug 2010 14:44:37 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.0.1</generator>
		<item>
		<title>Lexus Dark Ride on L Studio</title>
		<link>http://www.nelsdrums.com/work/lexus-dark-ride-on-l-studio</link>
		<comments>http://www.nelsdrums.com/work/lexus-dark-ride-on-l-studio#comments</comments>
		<pubDate>Sat, 21 Aug 2010 14:22:57 +0000</pubDate>
		<dc:creator>nelsdrums</dc:creator>
				<category><![CDATA[Work]]></category>
		<category><![CDATA[CGI]]></category>
		<category><![CDATA[Dark Ride]]></category>
		<category><![CDATA[Lexus]]></category>
		<category><![CDATA[Speedshape]]></category>
		<category><![CDATA[Tracking]]></category>
		<category><![CDATA[Vehicle Replacement]]></category>

		<guid isPermaLink="false">http://www.nelsdrums.com/?p=1132</guid>
		<description><![CDATA[A five minute cut down of the Lexus &#8220;Dark Ride&#8221; project we completed visual effects for at Speedshape has been added to the L Studio website (another project I concepted while freelancing at Team One). While you&#8217;re watching, keep in mind that all exterior shots of the vehicle have been tracked and replaced with CG, [...]]]></description>
			<content:encoded><![CDATA[<p>A five minute cut down of the Lexus &#8220;Dark Ride&#8221; project we completed visual effects for at Speedshape has been added to the L Studio website (another project I concepted while freelancing at Team One). While you&#8217;re watching, keep in mind that all exterior shots of the vehicle have been tracked and replaced with CG, and all action interior driving sequences were shot with a buck on a green screen stage.</p>
<p><object id="EmbedPlayer" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="500" height="344" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="quality" value="high" /><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /><param name="src" value="http://www.lstudio.com/swf/swfEmbedPlayer.swf?vidTitle=Dark%20Ride&amp;vidSeries=&amp;vidEmNum=&amp;vidStaring=Norman%20Reedus%20and%20Scott%20Pruett&amp;endImgUrl=http://www.lstudio.com/img/darkRide_640x360.jpg&amp;urlhi=http://videos.lstudio.com/high/darkRide_HI.f4v&amp;urllo=http://videos.lstudio.com/low/darkRide_LO.f4v&amp;origUrl=http://www.lstudio.com/dark-ride.html" /><param name="name" value="EmbedPlayer" /><param name="align" value="middle" /><param name="allowfullscreen" value="true" /><embed id="EmbedPlayer" type="application/x-shockwave-flash" width="500" height="344" src="http://www.lstudio.com/swf/swfEmbedPlayer.swf?vidTitle=Dark%20Ride&amp;vidSeries=&amp;vidEmNum=&amp;vidStaring=Norman%20Reedus%20and%20Scott%20Pruett&amp;endImgUrl=http://www.lstudio.com/img/darkRide_640x360.jpg&amp;urlhi=http://videos.lstudio.com/high/darkRide_HI.f4v&amp;urllo=http://videos.lstudio.com/low/darkRide_LO.f4v&amp;origUrl=http://www.lstudio.com/dark-ride.html" align="middle" name="EmbedPlayer" allowfullscreen="true" allowscriptaccess="always" quality="high"></embed></object></p>
]]></content:encoded>
			<wfw:commentRss>http://www.nelsdrums.com/work/lexus-dark-ride-on-l-studio/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Emotions Book</title>
		<link>http://www.nelsdrums.com/personal/emotions-book</link>
		<comments>http://www.nelsdrums.com/personal/emotions-book#comments</comments>
		<pubDate>Fri, 09 Jul 2010 07:10:03 +0000</pubDate>
		<dc:creator>nelsdrums</dc:creator>
				<category><![CDATA[Personal]]></category>
		<category><![CDATA[Blurb Book]]></category>
		<category><![CDATA[Children's Photography]]></category>
		<category><![CDATA[Kelli Martin]]></category>
		<category><![CDATA[Portraits]]></category>
		<category><![CDATA[Self-Publishing]]></category>

		<guid isPermaLink="false">http://www.nelsdrums.com/?p=1129</guid>
		<description><![CDATA[EMOTIONS by Nels Dielman and Kelli Martin The Emotions project is now a book. I was digging this little widget tool from Blurb. The fullscreen and thumbnail pagination views are very nice. I&#8217;ve added a new &#8220;hipstamatic&#8221; film light-leak style image for each student. If you haven&#8217;t used Blurb, I encourage you to make your [...]]]></description>
			<content:encoded><![CDATA[<div style="text-align:left; width:450px"><object type="application/x-shockwave-flash" data="http://www.blurb.com/assets/embed.swf?book_id=1463631" width="450" height="300"><param name="allowFullScreen" value="true"></param><param name="allowScriptAccess" value="always"></param><param name="movie" value="http://www.blurb.com/assets/embed.swf?book_id=1463631"></param><a target="_new" href="http://www.blurb.com/books/preview/1463631?ce=blurb_ew&#038;utm_source=widget"><img src="http://bookshow.blurb.com/bookshow/cache/P2034181/md/wcover_2.png"></img></a></object>
<div style="display:block;"><a href="http://www.blurb.com/bookstore/detail/1463631?ce=blurb_ew&#038;utm_source=widget" target="_blank" style="margin:12px 3px;">EMOTIONS by Nels Dielman and Kelli Martin</a></div>
</div>
<p>The Emotions project is now a book. I was digging this little widget tool from Blurb. The fullscreen and thumbnail pagination views are very nice. I&#8217;ve added a new &#8220;hipstamatic&#8221; film light-leak style image for each student.</p>
<p>If you haven&#8217;t used Blurb, I encourage you to make your own book. Thier Booksmart application practically does it for you &#8212; with templated styles to choose from. Order it with the paper upgrade. The quality of printing is fantastic.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.nelsdrums.com/personal/emotions-book/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Emotions Photo Project</title>
		<link>http://www.nelsdrums.com/personal/emotions-photo-project</link>
		<comments>http://www.nelsdrums.com/personal/emotions-photo-project#comments</comments>
		<pubDate>Wed, 16 Jun 2010 23:53:33 +0000</pubDate>
		<dc:creator>nelsdrums</dc:creator>
				<category><![CDATA[Personal]]></category>
		<category><![CDATA[Child Photography]]></category>
		<category><![CDATA[Emotions]]></category>
		<category><![CDATA[Expressions]]></category>
		<category><![CDATA[Kelli Martin]]></category>
		<category><![CDATA[Ms. Alexander]]></category>
		<category><![CDATA[Third Grade]]></category>

		<guid isPermaLink="false">http://www.nelsdrums.com/?p=973</guid>
		<description><![CDATA[Yesterday morning I completed an &#8220;Emotions&#8221; photography project for my son&#8217;s 3rd grade class. Last Thursday, I went to speak to the class about advertising. We discussed modeling and making emotional expressions with our faces. We brainstormed a lengthy list of emotions, and then stepped outside to take some pictures. Fellow class parent Kelli Martin [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.nelsdrums.com/portfolio/wp-content/uploads/2010/06/Third-Grade-16x20-lowres.jpg" class="lightview" rel="gallery[973]" title="Third-Grade-16x20-lowres"><img src="http://www.nelsdrums.com/portfolio/wp-content/uploads/2010/06/Third-Grade-16x20-lowres-1024x819.jpg" alt="" title="Third-Grade-16x20-lowres" width="470" height="375" class="alignnone size-large wp-image-974" /></a></p>
<p>Yesterday morning I completed an &#8220;Emotions&#8221; photography project for my son&#8217;s 3rd grade class. </p>
<p>Last Thursday, I went to speak to the class about advertising. We discussed modeling and making emotional expressions with our faces. We brainstormed a lengthy list of emotions, and then stepped outside to take some pictures. Fellow class parent <a href="http://kellimartinphotography.com" target="_new">Kelli Martin</a> and I photographed each child doing various emotions in a marathon session yielding hundreds of photos.</p>
<p>I selected nine images for each student, and then cropped/retouched into an 8&#215;10 grid for printing and framing. Four fun versions were created: color graded, distressed, gradient map illustration, and cartoon.</p>
<p>I returned yesterday morning and presented the imagery to the class in a <a href="http://clients.nelsdrums.com/kelli/movie/Alexander_Live_Presentation.mp4" target="_new">fun Keynote slide show</a> that included their images, and a clip of video showing several of the students doing their expressions.</p>
<p>In addition I supplied each student with a printed poster of their classmates, and links for digital copies to share with their families.</p>
<p>What do you think? <a href="http://www.nelsdrums.com/portfolio/wp-content/uploads/2010/06/Dasia-Nunn-Film.jpg" class="lightview" rel="gallery[973]">Here are a few more samples.</a><a href="http://www.nelsdrums.com/portfolio/wp-content/uploads/2010/06/Hudson-Kidspert-Film.jpg" class="lightview" rel="gallery[973]"></a><a href="http://www.nelsdrums.com/portfolio/wp-content/uploads/2010/06/Khalil-Monk-Film.jpg" class="lightview" rel="gallery[973]"></a><a href="http://www.nelsdrums.com/portfolio/wp-content/uploads/2010/06/Olivia-Root-Film.jpg" class="lightview" rel="gallery[973]"></a><a href="http://www.nelsdrums.com/portfolio/wp-content/uploads/2010/06/Samuel-Posner-Film.jpg" class="lightview" rel="gallery[973]"></a><a href="http://www.nelsdrums.com/portfolio/wp-content/uploads/2010/06/Lars-Dielman-Film.jpg" class="lightview" rel="gallery[973]"></a><a href="http://www.nelsdrums.com/portfolio/wp-content/uploads/2010/06/Third-Grade-Project-21.jpg" class="lightview" rel="gallery[973]"></a><a href="http://www.nelsdrums.com/portfolio/wp-content/uploads/2010/06/Third-Grade-Project-22.jpg" class="lightview" rel="gallery[973]"></a><a href="http://www.nelsdrums.com/portfolio/wp-content/uploads/2010/06/Third-Grade-Project-23.jpg" class="lightview" rel="gallery[973]"></a><a href="http://www.nelsdrums.com/portfolio/wp-content/uploads/2010/06/Third-Grade-Project-25.jpg" class="lightview" rel="gallery[973]"></a><a href="http://www.nelsdrums.com/portfolio/wp-content/uploads/2010/06/Third-Grade-Project-32.jpg" class="lightview" rel="gallery[973]"></a><a href="http://www.nelsdrums.com/portfolio/wp-content/uploads/2010/06/Third-Grade-Project-33.jpg" class="lightview" rel="gallery[973]"></a><a href="http://www.nelsdrums.com/portfolio/wp-content/uploads/2010/06/Third-Grade-Project-34.jpg" class="lightview" rel="gallery[973]"></a><a href="http://www.nelsdrums.com/portfolio/wp-content/uploads/2010/06/Third-Grade-Project-31.jpg" class="lightview" rel="gallery[973]"></a><a href="http://www.nelsdrums.com/portfolio/wp-content/uploads/2010/06/Third-Grade-Project-61.jpg" class="lightview" rel="gallery[973]"></a><a href="http://www.nelsdrums.com/portfolio/wp-content/uploads/2010/06/Third-Grade-Project-62.jpg" class="lightview" rel="gallery[973]"></a><a href="http://www.nelsdrums.com/portfolio/wp-content/uploads/2010/06/Third-Grade-Project-63.jpg" class="lightview" rel="gallery[973]"></a><a href="http://www.nelsdrums.com/portfolio/wp-content/uploads/2010/06/Third-Grade-Project-65.jpg" class="lightview" rel="gallery[973]"></a><a href="http://www.nelsdrums.com/portfolio/wp-content/uploads/2010/06/Third-Grade-Project-67.jpg" class="lightview" rel="gallery[973]"></a><a href="http://www.nelsdrums.com/portfolio/wp-content/uploads/2010/06/Third-Grade-Project-68.jpg" class="lightview" rel="gallery[973]"></a><a href="http://www.nelsdrums.com/portfolio/wp-content/uploads/2010/06/Third-Grade-Project-69.jpg" class="lightview" rel="gallery[973]"></a><a href="http://www.nelsdrums.com/portfolio/wp-content/uploads/2010/06/Third-Grade-Project-66.jpg" class="lightview" rel="gallery[973]"></a></p>
]]></content:encoded>
			<wfw:commentRss>http://www.nelsdrums.com/personal/emotions-photo-project/feed</wfw:commentRss>
		<slash:comments>12</slash:comments>
<enclosure url="http://clients.nelsdrums.com/kelli/movie/Alexander_Live_Presentation.mp4" length="139447640" type="video/mp4" />
		</item>
		<item>
		<title>Fall Fun 2010</title>
		<link>http://www.nelsdrums.com/personal/fall-fun-2010</link>
		<comments>http://www.nelsdrums.com/personal/fall-fun-2010#comments</comments>
		<pubDate>Fri, 05 Feb 2010 05:12:30 +0000</pubDate>
		<dc:creator>nelsdrums</dc:creator>
				<category><![CDATA[Personal]]></category>
		<category><![CDATA[Castle Heights School]]></category>
		<category><![CDATA[Class Photo]]></category>
		<category><![CDATA[Collage Art]]></category>
		<category><![CDATA[Gap Kids]]></category>
		<category><![CDATA[Gradeschool]]></category>
		<category><![CDATA[Kid Collage]]></category>
		<category><![CDATA[Kindergarten]]></category>
		<category><![CDATA[Ms. Lamb]]></category>
		<category><![CDATA[Nels Dielman]]></category>

		<guid isPermaLink="false">http://nelsdrums.com/?p=709</guid>
		<description><![CDATA[Monday night I completed &#8220;Fall Fun 2010&#8243;, a Gap-like art project featuring all 23 of my son&#8217;s kindergarden classmates. Just before Thanksgiving I photographed the children in the schoolyard. I explained my job as an art director for advertising, and told them that they were all &#8220;Talent&#8221; or &#8220;Models&#8221; for my project. It was challenging [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2010/02/fall-fun-2010-1.jpg" class="lightview" rel="gallery[709]"    title="Fall Fun 2010 :: Ms. Lamb's kindergarten class. Full image."><img src="http://nelsdrums.com/portfolio/wp-content/uploads/2010/02/fall-fun-2010-1-500x300.jpg" alt="fall-fun-2010-1" title="fall-fun-2010-1" width="500" height="300" class="alignnone size-medium wp-image-710" /></a><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2010/02/fall-fun-2010-2.jpg" class="lightview" rel="gallery[709]" title="Fall Fun 2010 :: Ms. Lamb's kindergarten class. Detail."></a><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2010/02/fall-fun-2010-3.jpg" class="lightview" rel="gallery[709]" title="Fall Fun 2010 :: Ms. Lamb's kindergarten class. Detail."></a><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2010/02/fall-fun-2010-4.jpg" class="lightview" rel="gallery[709]" title="Fall Fun 2010 :: Ms. Lamb's kindergarten class. Detail."></a><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2010/02/fall-fun-2010-5.jpg" class="lightview" rel="gallery[709]" title="Fall Fun 2010 :: Ms. Lamb's kindergarten class. Detail."></a><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2010/02/fall-fun-2010-6.jpg" class="lightview" rel="gallery[709]" title="Fall Fun 2010 :: Ms. Lamb's kindergarten class. Detail."></a></p>
<p>Monday night I completed &#8220;Fall Fun 2010&#8243;, a Gap-like art project featuring all 23 of my son&#8217;s kindergarden classmates. Just before Thanksgiving I photographed the children in the schoolyard. I explained my job as an art director for advertising, and told them that they were all <em>&#8220;Talent&#8221;</em> or <em>&#8220;Models&#8221;</em> for my project.</p>
<p>It was challenging to fit so many people into such a small space. Blame that on the state budget. Number two son, Miles, is featured jumping into a pile of leaves.</p>
<p>Today I went back to unveil the final product via a <a href="http://nelsdrums.com/portfolio/wp-content/uploads/2010/02/lamb-live-presentation.mp4" class='lightview' title="Ms. Lamb Kindergarten Class::Fall Fun 2010 (Please be patient, video loading...)::width: 720, height: 450, topclose: false"  rel='quicktime'>big screen projection</a> complete with music. I described the <em>&#8220;client presentation&#8221;</em> process, and told them they were the clients. They were very good clients, since they liked everything. I gave them each <em>&#8220;leave behinds&#8221;</em> of an 13 x 19 archival giclee (poster print suitable for framing) and a <a href="http://nelsdrums.com/portfolio/wp-content/uploads/2010/02/george-card.jpg" class="lightview" rel="gallery[709]"  title="Fall Fun 2010 :: Personalized image.">personalized 5&#215;7 image</a> with a link to this post. It is really fun how excited the kids are when they see themselves on the screen for the first time. They literally vibrate with energy!</p>
<p>This is part III of a 4-part series. Last year I did a summer scene called <a href="http://nelsdrums.com/personal/summer-break-2009">&#8220;Summer Break 2009&#8243;</a> and two years ago a winter scene titled <a href="http://nelsdrums.com/personal/snow-day-2007">&#8220;Snow Day 2007&#8243;</a>. Only one season left!</p>
<p><em>Right click the image above and choose &#8220;Save link as&#8230;&#8221; or &#8220;Open link in new window&#8221; to download a copy of the large version.</em></p>
<p>What do you think? (make a comment below)</p>
]]></content:encoded>
			<wfw:commentRss>http://www.nelsdrums.com/personal/fall-fun-2010/feed</wfw:commentRss>
		<slash:comments>29</slash:comments>
<enclosure url="http://nelsdrums.com/portfolio/wp-content/uploads/2010/02/lamb-live-presentation.mp4" length="111889945" type="video/mp4" />
		</item>
		<item>
		<title>Lexus Enform Logo Sequence</title>
		<link>http://www.nelsdrums.com/work/lexus-enform-logo-sequence</link>
		<comments>http://www.nelsdrums.com/work/lexus-enform-logo-sequence#comments</comments>
		<pubDate>Sun, 18 Oct 2009 15:48:31 +0000</pubDate>
		<dc:creator>nelsdrums</dc:creator>
				<category><![CDATA[Work]]></category>
		<category><![CDATA[Enform]]></category>
		<category><![CDATA[Lexus]]></category>
		<category><![CDATA[Logo]]></category>
		<category><![CDATA[Logo Sequence]]></category>
		<category><![CDATA[Telematics]]></category>
		<category><![CDATA[Title Sequence]]></category>
		<category><![CDATA[Toyota]]></category>

		<guid isPermaLink="false">http://nelsdrums.com/?p=637</guid>
		<description><![CDATA[I was pretty excited back in in Q4 2008 when awarded an assignment to design an in vehicle motion graphics logo startup sequence with sound design for Lexus Enform &#8211; the cutting-edge new premium subscription telematics service available in all 2010 Lexus models. This was a case of reverse-engineering logo design. Come up with a [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2009/10/Lexus-Enform-Detail-11.png" class="lightview" rel="gallery[637]" title="Lexus Enform Logo :: Close up detail showing light refraction and honeycomb background" ><img src="http://nelsdrums.com/portfolio/wp-content/uploads/2009/10/Lexus-Enform-Detail-11-500x265.png" alt="Lexus-Enform-Detail-1" title="Lexus-Enform-Detail-1" width="500" height="265" class="alignnone size-medium wp-image-656" /></a><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2009/10/04_Enform_full_blkbg.png" class="lightview" rel="gallery[637]" title="Lexus Enform Logo :: Full layout comp with type - not used" ></a><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2009/10/03_Enform_icon.png" class="lightview" rel="gallery[637]" title="Lexus Enform Logo :: Bug Only" ></a><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2009/10/Enform_Type_Sample.png" class="lightview" rel="gallery[637]" title="Lexus Enform Logo :: Metallic 3D type detail" ></a><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2009/10/Lexus_Enform_Textured_Background.png" class="lightview" rel="gallery[637]" title="Lexus Enform Logo :: Alternate textured tech background - not used" ></a></p>
<p>I was pretty excited back in in Q4 2008 when awarded an assignment to design an <em>in vehicle</em> motion graphics logo startup sequence with sound design for <em>Lexus Enform</em> &#8211; the cutting-edge new premium subscription telematics service available in all 2010 Lexus models.</p>
<p>This was a case of reverse-engineering logo design. Come up with a compelling 6 second futuristic 3D animation for Enform that plays upon startup of the vehicle, and back that into a logo for print using corporate colors. In a combined design project, over 400 logo variations were created, with several final rounds making their way to Toyota headquarters in Japan for reviews and approval.</p>
<p>The final &#8220;ribbon&#8221; concept that you see here recently made it&#8217;s debut in all new 2010 Lexus models. So, if you buy one, please let me know so I can check it out!</p>
<p>[ Click the image above to see the slideshow ]</p>
]]></content:encoded>
			<wfw:commentRss>http://www.nelsdrums.com/work/lexus-enform-logo-sequence/feed</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Lexus Innovation Full Line Expanding Video Banner</title>
		<link>http://www.nelsdrums.com/work/lexus-innovation-full-line-expanding-video-banner</link>
		<comments>http://www.nelsdrums.com/work/lexus-innovation-full-line-expanding-video-banner#comments</comments>
		<pubDate>Tue, 28 Jul 2009 05:31:09 +0000</pubDate>
		<dc:creator>nelsdrums</dc:creator>
				<category><![CDATA[Banners]]></category>
		<category><![CDATA[Work]]></category>
		<category><![CDATA[Banner]]></category>
		<category><![CDATA[ES]]></category>
		<category><![CDATA[expanding]]></category>
		<category><![CDATA[Full Line]]></category>
		<category><![CDATA[GS]]></category>
		<category><![CDATA[GX]]></category>
		<category><![CDATA[IS]]></category>
		<category><![CDATA[IS-F]]></category>
		<category><![CDATA[Lexus]]></category>
		<category><![CDATA[LS]]></category>
		<category><![CDATA[LX]]></category>
		<category><![CDATA[Pointroll]]></category>
		<category><![CDATA[RX]]></category>
		<category><![CDATA[SC]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://nelsdrums.com/?p=504</guid>
		<description><![CDATA[In these stylized expanding video banners, users can explore three Lexus innovations per vehicle via hot spots and a building block nav. Featuring the entire Lexus fleet of twelve vehicles, these banners function more like a microsite. One of the many click-thru destinations is the Lexus Innovation section of Lexus.com. 300&#215;250 expanding, 728&#215;90 expanding, 160&#215;600 [...]]]></description>
			<content:encoded><![CDATA[<p><a id="08_Innovation_Parkingv1_300x250_Parent" class="lightview" title="Lexus Expanding Banner (these ads never ran) :: 300x250 expanding banner. These ads are served by Pointroll. :: width: 800, height: 400" rel="iframe" href="http://www.pointroll.com/PointRoll/AdDemo/Lexus/Lexus_LineUp_728x90_Expan_CSDEMO2Pd1.asp"><img src="http://nelsdrums.com/portfolio/wp-content/uploads/2009/05/innovation-300x250-expanded.jpg" alt="innovation-300x250-expanded" title="innovation-300x250-expanded" width="499" height="299" class="alignnone size-full wp-image-522" /></a></p>
<p>In these stylized expanding video banners, users can explore three Lexus innovations per vehicle via hot spots and a building block nav. Featuring the entire Lexus fleet of twelve vehicles, these banners function more like a microsite. One of the many click-thru destinations is the <a href="http://nelsdrums.com/work/lexus-innovation-site">Lexus Innovation section</a> of Lexus.com.</p>
<p><a id="08_Innovation_Parkingv1_300x250_Parent" class="lightview" title="Lexus Expanding Banner (these ads never ran) :: 300x250 expanding banner. Mouseover the text to expand - then click the blocks or hotspots. Served by Pointroll. :: width: 800, height: 400" rel="iframe" href="http://www.pointroll.com/PointRoll/AdDemo/Lexus/Lexus_LineUp_300x250_Expan_CSDEMO2Pd1.asp">300&#215;250 expanding,</a><br />
<a id="08_Innovation_Parkingv1_300x250_Parent" class="lightview" title="Lexus Expanding Banner (these ads never ran)  :: 300x250 expanding banner. Mouseover the text to expand - then click the blocks or hotspots. Served by Pointroll. :: width: 800, height: 400" rel="iframe" href="http://www.pointroll.com/PointRoll/AdDemo/Lexus/Lexus_LineUp_728x90_Expan_CSDEMO2Pd1.asp">728&#215;90 expanding,</a><br />
<a id="08_Innovation_Parkingv1_300x250_Parent" class="lightview" title="Lexus Expanding Banner (these ads never ran)  :: 300x250 expanding banner. Mouseover the text to expand - then click the blocks or hotspots. Served by Pointroll. :: width: 800, height: 700" rel="iframe" href="http://www.pointroll.com/PointRoll/AdDemo/Lexus/Lexus_LineUp_160x600_Expan_CSDEMO02Pd1.asp">160&#215;600 expanding,</a></p>
<p>Don&#8217;t forget to <em>&nbsp;rollover to explore Lexus technology&nbsp;</em> so you can see my nifty transparent block wipe transitions.<a href="http://nelsdrums.com/portfolio/wp-content/uploads/2009/05/innovation-300x250.jpg"><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2009/05/innovation-300x250-expanded.jpg"></p>
]]></content:encoded>
			<wfw:commentRss>http://www.nelsdrums.com/work/lexus-innovation-full-line-expanding-video-banner/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Summer Break 2009</title>
		<link>http://www.nelsdrums.com/personal/summer-break-2009</link>
		<comments>http://www.nelsdrums.com/personal/summer-break-2009#comments</comments>
		<pubDate>Tue, 16 Jun 2009 03:54:01 +0000</pubDate>
		<dc:creator>nelsdrums</dc:creator>
				<category><![CDATA[Personal]]></category>
		<category><![CDATA[Castle Heights School]]></category>
		<category><![CDATA[Class Photo]]></category>
		<category><![CDATA[Collage Art]]></category>
		<category><![CDATA[Gap Kids]]></category>
		<category><![CDATA[Grade School]]></category>
		<category><![CDATA[Kid Collage]]></category>
		<category><![CDATA[Ms. Colina]]></category>
		<category><![CDATA[Nels Dielman]]></category>
		<category><![CDATA[Vince Hong]]></category>

		<guid isPermaLink="false">http://nelsdrums.com/?p=535</guid>
		<description><![CDATA[Sunday afternoon I completed one of the most rewarding projects this year. A Gap Ad-like art project featuring all of my son&#8217;s second grade classmates. A couple of weeks ago, my brother-in-law and I photographed the children in the classroom. I explained my job as an art director for advertising, and told them that they [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2009/06/summer-break-20091.jpg" class="lightview" rel="gallery[535]"   title="Summer Break 2009 :: Ms. Colina's second grade class. A rewarding project." ><img src="http://nelsdrums.com/portfolio/wp-content/uploads/2009/06/summer-break-2009-500x300.jpg" alt="summer-break-2009" title="summer-break-2009" width="500" height="300" class="alignnone size-medium wp-image-537" /></a></p>
<p>Sunday afternoon I completed one of the most rewarding projects this year. A Gap Ad-like art project featuring all of my son&#8217;s second grade classmates. A couple of weeks ago, my <a href="http://vincehong.com" target="_new">brother-in-law</a> and I photographed the children in the classroom. I explained my job as an art director for advertising, and told them that they were all <em>&#8220;Talent&#8221;</em> or <em>&#8220;Models&#8221;</em> for my project.</p>
<p>Today I went back to unveil the final product via a <a href="http://nelsdrums.com/portfolio/wp-content/uploads/2009/06/Summer_Break_2009_600kbps.mp4" target="_new">big screen projection</a> complete with music. I described the <em>&#8220;client presentation&#8221;</em> process, and told them they were the clients. They were very good clients, since they liked everything. I gave them each <em>&#8220;leave behinds&#8221;</em> of an 13 x 19 archival giclee (poster print suitable for framing) and a DVD rom with images and the presentation movie. They were soooo happy, it left me with a stupid grin on my face all day.</p>
<p>This is part II of a 4-part series. Last school year I did a winter scene titled <a href="http://nelsdrums.com/personal/snow-day-2007">&#8220;Snow Day 2007&#8243;</a>. Only two seasons left!</p>
<p><em>Right click the image above and choose &#8220;Save link as&#8230;&#8221; or &#8220;Open link in new window&#8221; to download a copy of the large version.</em></p>
<p>What do you think? (make a comment below)<a href="http://nelsdrums.com/portfolio/wp-content/uploads/2009/06/summer-break-detail-1.jpg" class="lightview" rel="gallery[535]" title="Summer Break 2009 :: Ms. Colina's second grade class. A rewarding project." ></a><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2009/06/summer-break-detail-2.jpg" class="lightview" rel="gallery[535]" title="Summer Break 2009 :: Ms. Colina's second grade class. A rewarding project." ></a><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2009/06/summer-break-detail-3.jpg" class="lightview" rel="gallery[535]" title="Summer Break 2009 :: Ms. Colina's second grade class. A rewarding project." ></a><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2009/06/summer-break-detail-4.jpg" class="lightview" rel="gallery[535]" title="Summer Break 2009 :: Ms. Colina's second grade class. A rewarding project." ></a><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2009/06/summer-break-detail-5.jpg" class="lightview" rel="gallery[535]" title="Summer Break 2009 :: Ms. Colina's second grade class. A rewarding project." ></a><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2009/06/summer-break-detail-6.jpg" class="lightview" rel="gallery[535]" title="Summer Break 2009 :: Ms. Colina's second grade class. A rewarding project." ></a><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2009/06/summer-break-detail-7.jpg" class="lightview" rel="gallery[535]" title="Summer Break 2009 :: Ms. Colina's second grade class. A rewarding project." ></a><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2009/06/summer-break-detail-8.jpg" class="lightview" rel="gallery[535]" title="Summer Break 2009 :: Ms. Colina's second grade class. A rewarding project." ></a></p>
]]></content:encoded>
			<wfw:commentRss>http://www.nelsdrums.com/personal/summer-break-2009/feed</wfw:commentRss>
		<slash:comments>31</slash:comments>
<enclosure url="http://nelsdrums.com/portfolio/wp-content/uploads/2009/06/Summer_Break_2009_600kbps.mp4" length="19693568" type="video/mp4" />
		</item>
		<item>
		<title>Melissa Etheridge Holiday CD Design</title>
		<link>http://www.nelsdrums.com/work/melissa-etheridge-holiday-cd-design</link>
		<comments>http://www.nelsdrums.com/work/melissa-etheridge-holiday-cd-design#comments</comments>
		<pubDate>Sun, 05 Oct 2008 00:44:36 +0000</pubDate>
		<dc:creator>nelsdrums</dc:creator>
				<category><![CDATA[Work]]></category>
		<category><![CDATA[a new thought for christmas]]></category>
		<category><![CDATA[artwork]]></category>
		<category><![CDATA[Graphic Design]]></category>
		<category><![CDATA[holiday]]></category>
		<category><![CDATA[holiday cd]]></category>
		<category><![CDATA[melissa etheridge]]></category>
		<category><![CDATA[Nels Dielman]]></category>

		<guid isPermaLink="false">http://nelsdrums.com/?p=294</guid>
		<description><![CDATA[I was pretty excited for a few weeks at the beginning of the summer. I had an opportunity to do some comps for Melissa Etheridge&#8217;s upcoming holiday release, A New Thought For Christmas (released 9/30/08). The theme was global peace and tolerance. I came up with an iconic solution, which I can&#8217;t say I&#8217;ve seen [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2008/10/mle-peace-tree-11.gif" class="lightview" rel="gallery[294]"  class="lightview" title="Melissa Etheridge Holiday CD :: My design comp above was once on schedule for production. :: "><img src="http://nelsdrums.com/portfolio/wp-content/uploads/2008/10/mle-peace-tree-11-500x492.gif" alt="" title="mle-peace-tree-11" width="400" height="390" class="alignnone size-medium wp-image-295" /></a></p>
<p>I was pretty excited for a few weeks at the beginning of the summer. I had an opportunity to do some comps for Melissa Etheridge&#8217;s upcoming holiday release, <em><a href="http://music.barnesandnoble.com/search/imageviewer.asp?ean=602517746763">A New Thought For Christmas</a></em> (released 9/30/08). The theme was global peace and tolerance. I came up with an iconic solution, which I can&#8217;t say I&#8217;ve seen before. <em>A simple, graphic Christmas tree made out of peace signs. </em>Melissa saw my comps and was thrilled to choose this one for the cover. I was psyched to think that I could add this to my collection of rocking holiday CDs!</p>
<p>About six weeks later, I got the unfortunate news from the Island Records representative that they decided to go with something else. <em>C&#8217;est la vie.</em></p>
<p>While I admit <a href="http://nelsdrums.com/portfolio/wp-content/uploads/2008/10/melissaetheridgecd.jpg" class="lightview" rel="gallery[294]"  class="lightview" title="Melissa Etheridge Holiday CD :: The actual artwork done by Island Records. :: ">their design</a> is quite nice, I think my design would have looked way cooler featured in the iTunes music store. What do you think?</p>
]]></content:encoded>
			<wfw:commentRss>http://www.nelsdrums.com/work/melissa-etheridge-holiday-cd-design/feed</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>L Studio Beta</title>
		<link>http://www.nelsdrums.com/work/l-studio-beta</link>
		<comments>http://www.nelsdrums.com/work/l-studio-beta#comments</comments>
		<pubDate>Wed, 01 Oct 2008 05:32:24 +0000</pubDate>
		<dc:creator>nelsdrums</dc:creator>
				<category><![CDATA[Websites]]></category>
		<category><![CDATA[Work]]></category>
		<category><![CDATA[Avatar]]></category>
		<category><![CDATA[L Studio]]></category>
		<category><![CDATA[Lexus]]></category>
		<category><![CDATA[Lisa Kudrow]]></category>
		<category><![CDATA[Monsieur Z]]></category>
		<category><![CDATA[Nels Dielman]]></category>
		<category><![CDATA[Starlee and Arthur]]></category>

		<guid isPermaLink="false">http://nelsdrums.com/?p=345</guid>
		<description><![CDATA[L Studio, the broadband entertainment community that I designed for Lexus, launched its beta last week. What is L Studio? Here&#8217;s what Reuters news agency had to say&#8230; &#8220;The carmaker is launching an Internet-only branded channel Tuesday (September 23) stocked with a full slate of original programing headlined by [Lisa] Kudrow [from Friends] in a [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2008/10/100_main_page.jpg" class="lightview" rel="gallery[345]" title="100_main_page"><img src="http://nelsdrums.com/portfolio/wp-content/uploads/2008/10/100_main_page-500x310.jpg" alt="" title="100_main_page" width="500" height="310" class="alignnone size-medium wp-image-346" /></a><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2008/10/101_thumbnails-rollover-2.jpg" class="lightview" rel="gallery[345]"></a><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2008/10/464_hair_color_change.jpg" class="lightview" rel="gallery[345]"></a><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2008/10/468_nose_selection_2.jpg" class="lightview" rel="gallery[345]"></a><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2008/10/promo_email_v41_solid_bg.jpg" class="lightview" rel="gallery[345]"></a><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2008/10/launch_email_v6.jpg" class="lightview" rel="gallery[345]"></a><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2008/10/embedded_player.jpg" class="lightview" rel="gallery[345]"></a><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2008/10/l-studio-explicit-scaling-instructions.jpg" class="lightview" rel="gallery[345]"></a><a href="http://nelsdrums.com/portfolio/wp-content/uploads/2008/10/avatar_tones.jpg" class="lightview" rel="gallery[345]"></a></p>
<p>L Studio, the broadband entertainment community that I designed for Lexus, launched its beta last week. What is L Studio? Here&#8217;s what Reuters news agency had to say&#8230;</p>
<blockquote><p><em>&#8220;The carmaker is launching an Internet-only branded channel Tuesday (September 23) stocked with a full slate of original programing headlined by [Lisa] Kudrow [from Friends] in a shortform comedy series in which she plays a nutty shrink.</p>
<p>In an effort to keep the buzz going for the project, Lexus plans to recruit more celebrity contributors in the coming months. For now, the rest of L Studio is an eclectic mix of high-toned nonfiction programing that concerns everything from art to architecture to science. Some notable figures who are profiled on the site include the Doors&#8217; Ray Manzarek and designer Patricia Field.</p>
<p>Taken together, the connective thread between the programing mix and the Lexus brand, Blanchard said, is the theme of innovation. &#8220;We kind of look at ourselves as a broadband HBO,&#8221; she said. &#8220;Being on broadband in and of itself is innovative for a lot of these artists.&#8221;</em></p></blockquote>
<p>I can&#8217;t wait until it&#8217;s finished, and everything is running smoothly. <a href="http://www.lstudio.com/web-therapy/season-3-why-there-is-no-sisters-day.html"><em>Lisa Kudrow&#8217;s &#8220;Web Therapy&#8221;</em></a> series is pretty damn funny! And so is <a href="http://www.lstudio.com/starlee-arthur-review/the-creative-process.html"><em>Starlee and Arthur Review.</em></a> Go check it out.</p>
<p>&#8212;&#8211; here&#8217;s a <a href="http://www.tilzy.tv/lisa-kudrow-provides-web-therapy-for-lexus-l-studio.htm">positive review</a> of the content.</p>
<p>&#8212;&#8211; here&#8217;s an article from the <a href="http://www.hollywoodreporter.com/hr/content_display/news/e3i324d533915afe51b70dea022453c57c2">Hollywood Reporter.</a></p>
]]></content:encoded>
			<wfw:commentRss>http://www.nelsdrums.com/work/l-studio-beta/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Creative Director, Speedshape</title>
		<link>http://www.nelsdrums.com/work/creative-director-speedshape</link>
		<comments>http://www.nelsdrums.com/work/creative-director-speedshape#comments</comments>
		<pubDate>Mon, 08 Sep 2008 04:42:57 +0000</pubDate>
		<dc:creator>nelsdrums</dc:creator>
				<category><![CDATA[Work]]></category>
		<category><![CDATA[Art Director]]></category>
		<category><![CDATA[Creative Director]]></category>
		<category><![CDATA[Designer]]></category>
		<category><![CDATA[GM]]></category>
		<category><![CDATA[gmc]]></category>
		<category><![CDATA[Kia]]></category>
		<category><![CDATA[Lexus]]></category>
		<category><![CDATA[Nels Dielman]]></category>
		<category><![CDATA[Speedshape]]></category>

		<guid isPermaLink="false">http://nelsdrums.com/?p=329</guid>
		<description><![CDATA[From the press release&#8230; &#8220;Speedshape, Inc, with offices in Birmingham, MI and Venice, CA and providing services including CGI 3D/2d modeling, animation, virtual environments, VFX, motion, film, multimedia design, pre/post production, retouching, web design, digital asset management, distribution, closed captioning, and tagging has hired Nels Dielman as Sr. Creative Director.&#8221; Wow. That is a mouthful. [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.nelsdrums.com/portfolio/wp-content/uploads/2009/06/3_chevy_camaro_rs_profile_ssi.jpg" class="lightview" rel="gallery[329]" title="3_chevy_camaro_rs_profile_ssi"><img src="http://www.nelsdrums.com/portfolio/wp-content/uploads/2009/06/3_chevy_camaro_rs_profile_ssi-500x247.jpg" alt="" title="3_chevy_camaro_rs_profile_ssi" width="500" height="247" class="alignnone size-medium wp-image-909" /></a></p>
<p>From the press release&#8230;</p>
<blockquote><p><em>&#8220;Speedshape, Inc, with offices in Birmingham, MI and Venice, CA and providing services including CGI 3D/2d modeling, animation, virtual environments, VFX, motion, film, multimedia design, pre/post production, retouching, web design, digital asset management, distribution, closed captioning, and tagging has hired Nels Dielman as Sr. Creative Director.&#8221;</em></p></blockquote>
<p>Wow. That is a mouthful. Stay tuned for updates.<a href="http://www.nelsdrums.com/portfolio/wp-content/uploads/2009/06/1_chevy_camaro_rs_front_3qtr_ssi.jpg" class="lightview" rel="gallery[329]"></a><a href="http://www.nelsdrums.com/portfolio/wp-content/uploads/2009/06/4_chevy_camaro_rs_front_ssi.jpg" class="lightview" rel="gallery[329]"></a></p>
]]></content:encoded>
			<wfw:commentRss>http://www.nelsdrums.com/work/creative-director-speedshape/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>
